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Senior Account Executive

Senior Account Executive

Requisition ID 
2017-2179
Location 
US-CA-San Francisco
Posted Date 
9/15/2017
Department  
Account

More information about this job

Overview

Ogilvy Public Relations is seeking a mid-level communications professional to join our consumer practice. Our ideal candidate has approximately four years of experience, solid client relations, project management and media outreach skills and the ability to play a primary, independent implementation role in client work.

 

Responsibilities

  • Account management: Maintain day-to-day contact with the client; ensure timely delivery of projects; manage specific projects that are part of a larger campaign; supervise junior staff to ensure they have a balanced workload and the information they need to complete tasks on deadline
  • Media outreach: Develop annual editorial calendars; lead both proactive and opportunistic pitching to consumer / lifestyle / technology / trade reporters; develop and expand relationships with key editors; manage development of media content 
  • Product reviews:  Identify relevant targets for specific products; conduct outreach to confirm interest; manage overall product experience; work with junior staff to monitor for coverage
  • Trade show support: Work with team and clients to confirm key messages, develop materials, pitch interviews and briefings, provide on-site support and coordinate special media events, as needed 
  • Editorial: Draft PR materials, including press releases, backgrounders, pitch letters and other documents; edit writing of junior-level staffers; oversee referencing, assist as needed
  • Finance: Develop and maintain financial trackers for projects; develop budgets for programs with minimal supervision; ensure vendors are paid on a timely manner
  • Business development: Develop programming with senior account team; attend and actively participate in brainstorms; gather and organize information, as requested

 

Qualifications

  • 4+ years of public relations experience, agency experience highly preferred
  • Exceptional consumer media relations skills, established lifestyle, technology or B2B contacts a plus 
  • Able to garner significant media placements/interviews supporting client objectives 
  • Proficient in writing, media, research and production skills
  • Understanding of consumer media landscape and ability to mine for client opportunities 
  • Ability to develop and articulate strategy recommendations to client and team
  • Skilled in handling direct client contact and providing client counsel 
  • Skilled at conceptualizing and producing programs
  • Experienced at coordinating events 
  • Develops budgets independently and/or in conjunction with other team members
  • Operates with a high degree of independence, but knows when to rely on own judgment and when to seek advice of supervisor and other team members
  • Demonstrates proficiency in managing agency and client resources