• Account Director

    Posted Date 4 months ago(1/5/2018 1:15 PM)
    Requisition ID
    2018-2605
    Location
    US-CA-San Francisco
    Department
    Account
  • Overview

    Ogilvy is seeking an Account Director to join our San Francisco Office. As an AD, you will join a very smart, talented and dynamic group of professionals working on a prestigious list of clients. Our ability to deliver successful campaigns, find creative solutions and exceed client expectations has earned us a reputation as a valued partner and industry leader. 

     

    An Account Director is a high-level professional with strong project management, budgeting, counseling, programming and people management skills. A capable project and account manager who can handle a wide range of assignments and who manages a piece of a large account, or a few smaller ones, with little senior top cover. As a firm-wide leader, the AD demonstrates the ability and wherewithal to deliver on our vision and performance goals.

    Responsibilities

    • Account management: Anticipates and leads the resolution of emerging account problems; develops, manages projects/programs including implementing programs, staffing plans, budgets, & timelines; ensure timely delivery of projects; independently handles several small accounts or major projects of a large account, directing much of the day-to-day work with assistance from more senior staff as appropriate; ensures team is appropriately involved and informed and that the team can articulate and apply agency vision, goals, and practice area capabilities; provides insights to clients and team members to improve effectiveness of programs; delivers strong analyses, strategy, and concepts to program development and provides strong leadership for existing accounts
    • Media outreach: Develop annual editorial calendars; lead both proactive and opportunistic pitching to B2B technology / trade reporters; develop and expand relationships with key editors; manage development of media content 
    • Product reviews:  Identify relevant targets for specific products; conduct outreach to confirm interest; manage overall product experience; work with junior staff to monitor for coverage
    • Trade show support: Work with team and clients to confirm key messages, develop materials, pitch interviews and briefings, provide on-site support and coordinate special media events, as needed 
    • Editorial: Draft PR materials, including press releases, backgrounders, pitch letters and other documents; edit writing of junior-level staffers; oversee referencing, assist as needed
    • Finance: Develops and oversees accurate project budgets and timely distribution of bills and reports; follows up with clients on collections and other financial and administrative details
    • Business development: Develop programming with senior account team; attend and actively participate in brainstorms; provides leadership in developing and presenting new business programs as well as ensuring team understands process as well; provides leadership in developing and presenting new business programs as well as ensuring team understands process as well
    • Leadership: Provides day-to-day counsel to team members and manages staff to maximize productivity; manages timely performance appraisals and delivers timely feedback on job performance and career development

    Qualifications

    • 8+ years experience in corporate or brand communications, prior PR agency experience preferred
    • Experience working with clients within Cyber Security a plus
    • Exceptional media relations skills, established technology or B2B contacts
    • Media relations, influencer engagement and online/social experience
    • Able to garner significant media placements/interviews supporting client objectives 
    • Proficient in writing, media, research and production skills
    • Understanding of technology or B2B media landscape and ability to mine for client opportunities 
    • Ability to develop and articulate strategy recommendations to client and team
    • Skilled in handling direct client contact and providing client counsel 
    • Skilled at conceptualizing and producing programs
    • Experienced at coordinating events 
    • Develops budgets independently and/or in conjunction with other team members
    • Operates with a high degree of independence, but knows when to rely on own judgment and when to seek advice of supervisor and other team members
    • Demonstrates proficiency in managing agency and client resources 
    • Incredibly organized, proactive account manager
    • Experience managing integrated marketing campaigns with budgets of $1M or higher (earned, owned and paid media)
    • Effective at working with cross-functional and remote teams
    • High energy, deadline driven, accountable
    • Leadership skills to drive for results
    • Proven experience successfully managing mid-size to large agency clients - both from a client service and a program execution perspective
    • Strong financial acumen, able to manage large budgets and staffing projections
    • Strong strategic and creative thinking
    • Excellent interpersonal skills.
    • BA/BS

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